The Company:
Art & Jake’s, a popular sports bar chain based in Michigan, manages TV content for multiple live sports events, in-house advertising, and lottery programming across its locations. With a focus on delivering the best experience for their patrons, Art & Jake’s leverages EverPass to ensure a seamless, balanced viewing experience.
Challenges:
During football season, their busiest time, Art & Jakes must ensure they provide reliable access to various sporting events. The challenge Art & Jakes faced was managing live events while balancing their other content such as advertisements and lottery displays, all without experiencing conflicts with important games.
The EverPass Solution:
With EverPass, Art & Jakes maximizes the value of their TV screens. These screens not only display live games but also deliver their in-house advertising, further enhancing the customer experience. Bar managers have saved time by avoiding manually scheduling games in the morning. With EverPass, everything is scheduled beforehand which alleviates stress on game day.
I schedule games ahead of time, and can easily update or change the schedule from a mobile device.
– Kyle Husted, Corporate Manager at Art & Jakes
Results:
Art & Jakes has streamlined their TV management process with corporate management of content and advertising, while providing customers with a consistent, high-quality sports viewing experience.
Kyle highlights the ease of managing content, “Selecting games and scheduling is extremely easy, especially when you’re doing it from a mobile device. I’m the only one that has access to schedule the games, so if locations ask me what games are available, I can check in two seconds, and I can schedule for them if needed. EverPass has done an amazing job on that, and we’re pretty happy with it.”
Customers can choose to schedule games at the corporate parent level or grant individual locations the ability to schedule games that best meet their specific needs.
By addressing key challenges. EverPass enables Art & Jakes to stream live events that attract customers, particularly when it comes to football and soccer leagues. Kyle says, “Football season is our busiest time; we want customers to rely on us for all sporting events, no matter the sport. Premier League streaming, in particular, brings significant crowds to Art & Jake’s locations.”
*This is a testimonial from an UPshow customer and reflects their experience and opinion with the UPshow products and services. Results may vary depending on the establishment’s circumstances and are not guaranteed. Note that the individuals that provided the testimonial may have received a non-cash gift as a thank you for providing their testimonial although such gift was not provided in exchange for providing their testimonial.